Merchant Benefits

Merchant Partners are increasingly looking for:

  • Increased return on marketing investment: Merchant Partners are seeking alternative marketing channels that generate attractive returns on their marketing budget. OODLZ aims to offer an attractive return through the initial transaction and also across the future lifetime value of the transacting User. OODLZ seeks to support: – access to high-value incremental, transacting shoppers; – increased average order values; – greater conversion of shopping intent into transactions, decreased bounce rates and increased time on site; – repeat purchases, where receiving Cashback incentivises Users to continue shopping at participating Merchant Partners; – an omni-channel marketing channel, with the opportunity to leverage User data on a strategic level to assist in driving marketing objectives related to customer acquisition, customer retention, habitual purchases, re-engagement of lapsed customers or amplification of marketing campaigns.. ..all of which support greater returns on advertising spend or investment.

  • Performance-driven results: Merchant Partners that use traditional marketing channels can experience wastage across their advertising spend. OODLZ ensures zero-waste spend with commissions only being paid on successful sales facilitated via the OODLZ ecosystem, ensuring efficient marketing spend.

  • Increased brand awareness: Merchant Partners enjoy increased exposure through OODLZ' owned channels.

The strength of OODLZ’ Merchant Partner proposition is demonstrated by how effortless it is for Merchant Partners to grow a strong channel relationship with no investment or capital outlay.

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